Ecommerce

Coupon-Code Delivery

Comment a keyword, get a coupon in the DM — with a deadline and a redemption button that drives urgency and sales.

How it works

  1. 1

    Pick the automation type for coupon codes and choose your post.

  2. 2

    Set trigger keywords like SALE, CODE or OFF.

  3. 3

    Paste your coupon code and redemption link.

  4. 4

    Add a public comment reply for social proof, and go live.

Example DM

Here's your 20% off code, {name}! 🎉 Use INSTA20 at checkout — it expires in 24 hours. [Redeem now → your store link]

Frequently asked questions

Can each person get a unique code?

Connect your ecommerce store and EasyDM pulls a fresh, unused code from your pool for every DM.

How fast is the coupon delivered?

Within seconds — EasyDM listens to Instagram webhooks in real time, so the DM lands almost instantly after the comment.

Can I run flash sales with expiry?

Yes — put the deadline in the DM text. Most brands see double the redemption when the code has a 24-hour expiry.

Use this template free

Set up the coupon-code delivery template in EasyDM in under 5 minutes.

Try EasyDM free

More templates

Related: How to auto-DM on Instagram (free guide)